The trio, apparently tired of being sidelined by “PC culture” and “cancel mobs,” declared their mission to bring back “real entertainment.” What exactly does that mean? According to their press release, it involves “raw, unfiltered storytelling that doesn’t pander to mainstream agendas.” Critics, however, are already speculating that it might just mean hour-long monologues about “how things were better in the good old days.”

The new studio, tentatively named Unapologetic Films, promises to churn out movies and shows that “don’t bow to societal pressures.” Translation: expect a lineup that probably includes a gritty, un-ironic remake of Leave It to Beaver and a documentary about how participation trophies destroyed civilization.

Social media erupted within moments of the announcement. Supporters praised the bold move, declaring it a “win for free speech,” while detractors couldn’t resist pointing out the irony of an “anti-censorship” studio created by three celebrities who seem to spend more time complaining about Hollywood than working in it.

As for funding, insiders suggest that Wahlberg is fronting the cash – presumably from the profits of his burger chain – while Gibson will take the creative helm. Barr’s role, meanwhile, appears to be “Chief Twitter Strategist,” judging by her recent flurry of posts that include hashtags like #WokeNoMore and #MakeHollywoodGreatAgain.

Whether this venture will thrive or fizzle remains to be seen, but one thing’s for sure: the entertainment world just got a little more… entertaining. Or at least, amusingly chaotic. Stay tuned for the first slate of projects, which, if rumors are true, may include a Braveheart sequel titled Still Brave, Still Hearting.